Soviet Fashion Times

Ulyana Sergeenko
Ulyana Sergeenko is a fashion designer from Russia. This is her strong debut in the fashion world with her new collection autumn/winter 2011-12, also featured in VOGUE Russia (check it out the other fabulous looks).The collection is inspired by 1950’s, Soviet times. I would describe a collection as a chic Stilyagi (lit. “stylish”, “style hunter”) were primarily distinguished by their snappy or fashionable clothing, considered politically incorrect and contrary to the communist-socialist realities of the time, and fascination with modern music and fashions.
Also,I’m in love with these super long skirts/dresses, my grandma is from Romania and this collection reminds me a lot of her style.
In the late 1950s, the catchphrase “Today he dances jazz, but tomorrow [he] will sell [his] homeland, became the stilyagi’s signature and the key idea underlying their social protest.

Ба́бушка (гада́ла, да)на́двое сказа́ла( — то ли до́ждик, то ли снег, то ли бу́дет, то ли нет)
Translation: Granny (told fortunes and) said two things (— it will either rain or snow; it either will or will not).
Russian Proverb 


  1. i can genuinely say that i am not a fan of these styles! i love the muff, but for some reason, i don’t appreciate long, flowy skirts. but just like with anything else, i appreciate learning about things that aren’t my style. thank you for sharing!

  2. Wow, I am particularly interested in them because those have some historical background. Your remark that they were seen as ‘politically incorrect’. well, I am a communist and I find them very much politically and aesthetically correct. Thanks to share 🙂

  3. Beautiful work!

    Thereality is that that style is the forties ’till 1953 to ’55 when we war babies & boomers (boomers are those born after 10 years from the ending of WW2) changed the world with our levis & rock & roll.
    And the hair is DEFINITELY 40’s.

    Mini’s started in 1960 & me & my crew were in them in a minute AND had the boots to the knee or over.
    The nuns at my school expelled U if they caught U rolling your uniform skirt up!

    That was good economic times though the social conditions existing in the USA we’re bad & we had to fight & become activists to change it. (and still have to!)

    Good economic times make the skirts go up, bad economic times, they lengthen again.

    Just shows that U shouldn’t get rid of anything, particularly, if it’s from a good designer as it ALL comes back…LOL!

    • Wow… thx for sharing your experience! It’s so cool to learn a bit more with each comment that we receive! Thx a lot, Dayle… hope to see you soon!

  4. What a great post, and I love these dresses. I am not usually a fan of the super long length, but I kept thinking I would see something that inspired me- and this is it. -kate

  5. Helen Long

    Absolutely beautiful! I love them all. What is the name of the purse on the fourth picture down?

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